Nike x NFL Rivalries 2026: Eight New Uniforms Revealed

Nike and the NFL unveiled 2026 Rivalries uniforms for all eight NFC North and AFC South teams.

On August 25, 2026, Nike and the National Football League unveiled the second chapter of the Nike x NFL Rivalries program, introducing eight new uniforms for the NFC North and AFC South divisions. The reveal follows the program's inaugural 2025 launch, which covered the NFC West and AFC East. NFL vice president of club marketing Taryn Hutt stated that revealing eight new Rivalries uniforms marks the next chapter in a program beloved by fans across the NFL and Nike, spotlighting the passionate communities behind football's greatest divisional rivalries.

The Nike x NFL Rivalries program, which launched in 2025, became Fanatics' best-selling merchandise release to date, demonstrating strong fan demand and establishing momentum for continued expansion. That commercial success is what drove the program into its second year. All 16 Rivalries teams from both the 2025 and 2026 launches will wear their uniforms during the upcoming season, with additional teams scheduled to debut their own Rivalries designs during the 2027 and 2028 NFL seasons.

According to the Houston Texans, their HOUSTON/US uniform pays homage to the city through Liberty White, H-Town Blue, and Battle Red colors, featuring the team's first-ever white helmet inspired by a 1999 prototype held by founder Robert C. McNair. The jersey numbers draw from Houston's iconic Be Someone bridge stencil font, and the nameplate uses tiled lettering inspired by the city's blue-and-white street tiles. Per the Jacksonville Jaguars, their Bold City uniform embodies the spirit of Fortune Favors the Bold, featuring a teal-glossed helmet with a 904 area code mark, gold facemask, and jaguar-print pants containing hidden Jacksonville neighborhood names.

According to Fox News, each NFC North uniform blends team heritage with local culture. The Packers design celebrates fan ownership with stock certificate-inspired details woven into the numbers and sleeves. The Lions pair Honolulu blue with carbon-fiber-inspired numbers nodging to Detroit's automotive heritage, with lion-eye shoulder details reinforcing a Defend the Den mentality. The Vikings draw on Viking history with deep purple, carved numbers, and references to the Gjallarhorn and longship. The Bears use a midnight palette with burnt orange accents and striping inspired by the Chicago flag, nodding to George Halas and the return of the Monsters of the Midway.

Each team will debut its Rivalries uniform during one home game against a division rival. The Colts kick things off in Week 3 versus Houston, followed by the Packers in Week 5 against Chicago. Detroit hosts Minnesota in Week 8, the same week Jacksonville faces Indianapolis. Tennessee debuts in Week 10 versus Jacksonville, and Houston hosts Indianapolis in Week 11. Minnesota wears theirs in Week 15 against Detroit, and Chicago closes the slate in Week 16 against Green Bay. The Rams-Seahawks Week 16 matchup will be the first dual-Rivalries game with both teams wearing their designs simultaneously.

Rivalries jerseys and fan gear will be available beginning September 1, 2026 at NFLShop.com, nike.com, fanatics.com, team stores, and select retail locations, with additional availability through International NFL Shop sites and select international retailers. After their on-field debut, each Rivalries uniform will be included in the team's official lineup for three years alongside existing alternates. The 2025 launch teams will return to the field in their Rivalries designs for a select divisional game this season. Visual campaigns feature NFL players like Jameson Williams, Jordan Love, and Nico Collins alongside hometown talent including rappers Big Sean, Slim Thug, and Bun B.