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'Endgame: Encore' Opens to $86M, Puts Avatar's Record in Play
By @sharedot · · 8 pages
Marvel's extended 'Endgame' re-release won the weekend with an $86 million global debut, leaving 'Avatar's' all-time crown just $39 million away.
A Seven-Year-Old Film Tops the Chart
Marvel ran its 2019 juggernaut back into theaters as 'Avengers: Endgame Encore,' and it won the weekend. According to Variety figures cited by The Source, the film earned $26 million from 3,060 North American theaters, with overseas grosses pushing the worldwide opening to an estimated $86 million. Daps Magic reports the split as $26 million domestic and $60 million international, and calls it the second-highest global debut ever for any re-release. As analyst David A. Gross, publisher of the FranchiseRe newsletter, told The Source: "Re-releases rarely earn more than $10 million."
Why the Number Is Genuinely Surprising
The surprise is the scale. Re-releases almost never clear $10 million, per Gross's FranchiseRe analysis, yet 'Encore' opened eight times that benchmark worldwide on the strength of just four minutes of new footage filmed during 'Avengers: Doomsday' production. Netflix Junkie frames it as bonus scenes beating superhero fatigue — fans paid to rewatch a story they know by heart because the new material bridges into the next film. Joe Russo, per Netflix Junkie, calls the re-release 'required viewing' before 'Doomsday,' giving audiences a concrete reason to return.
The Evidence: Premium Formats Did the Heavy Lifting
The Main Street Mouse reports the re-release played in more than 3,000 theaters, with over 1,300 screening it in the premium Infinity Vision large format — a format that, according to that outlet, alone accounted for roughly 52 percent of opening-weekend revenue. The same site cites a 96 percent verified audience rating on Rotten Tomatoes and a perfect five-star PostTrak score from general audiences and families. In Australia, Rolling Stone Australia reports 'Encore' debuted at No.
The Stakes: 'Avatar's' All-Time Record Is Now in Reach
Daps Magic and The Main Street Mouse both report 'Endgame's' cumulative worldwide gross now stands at $2.885 billion, leaving it just $39 million behind 'Avatar,' the all-time global box-office leader held by Disney's 20th Century Studios. The same outlets report the weekend pushed Marvel Studios past $35 billion lifetime — $35.075 billion across 38 films — which they describe as making the MCU the most successful film franchise in history. If 'Encore' keeps playing in international markets, that $39 million gap is closing fast.
A Marketing Play Disguised as an Encore
Gross's framing, via The Source, treats the re-release as an effective way to build early word-of-mouth ahead of 'Avengers: Doomsday,' which arrives December 18, 2026. The four new scenes — Loki interrupting Steve and Peggy, an incursion at the TVA, Doom collecting Banner, and a mask being forged — were covered by this feed previously; what matters here is that the hook worked commercially. Deadline notes the extended cut, released September 25, added four minutes to the original three-hour-one-minute runtime. Netflix Junkie also reports a 'Spider-Man: Brand New Day' reissue with extra footage is now in the works.
What Comes Next
Watch two clocks. First, whether 'Encore's' international legs close the $39 million gap to 'Avatar' — The Main Street Mouse reports the record is 'absolutely still within reach' if overseas performance continues. Second, presales: Rolling Stone Australia reports 'Avengers: Doomsday' generated more than $1 million in Australian ticket presales within 24 hours, the country's biggest opening-day presale this year and its highest 24-hour result in five years. Note one wrinkle: Rolling Stone Australia pegs the 'Encore' global figure at US$68 million, lower than the $86 million reported elsewhere, so the final worldwide total may shift as studios reconcile estimates.
Sources
- thesource.com › 'Avengers: Endgame Encore' Pulls in $86M at Weekend Box Office
- dapsmagic.com › 'Avengers Endgame: Encore' Wins Weekend Box Office
- themainstreetmouse.com › Avengers: Endgame Encore Opens at No. 1 with $86 Million Global Debut
- netflixjunkie.com › Only 4 Minutes of Extra Footage Helps 'Avengers: Endgame' Encore Make $86M Worldwide
- au.rollingstone.com › Australian Box Office: 'Avengers Endgame: Encore' Claims the Crown
- deadline.com › 'Avengers Endgame: Encore' New Ending & Scenes Teases 'Doomsday'